ZTX Privacy Policy
Effective Date: July 15, 2025
ZTX Ranch ("we," "our," or "us") is committed to protecting the privacy of our visitors, guests, and users. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (ztxranch.com), make reservations, engage with our services, or interact with us online. Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site or use our services.
1. Information We Collect
We may collect personal information from you in a variety of ways, including, but not limited to, when you visit our Site, register on the Site, place an order, subscribe to a newsletter, respond to a survey, fill out a form, and in connection with other activities, services, features, or resources we make available on our Site. The types of information we may collect include:
a. Personal Identifiable Information (PII)
- Contact Information: Name, email address, mailing address, phone number.
- Payment Information: Credit card numbers, billing address, and other payment details. This information is processed securely by our third-party payment processors (e.g., Stripe, PayPal) and is not stored directly on our servers.
- Reservation Details: Dates of stay, type of service booked (tubing, RV site, camping, event tickets), number of guests, special requests.
- Demographic Information: Age, gender, preferences, interests (optional).
- Account Information: Username, password, and other registration details if you create an account.
b. Non-Personal Identifiable Information
- Usage Data: Information about how you access and use the Site, such as your IP address, browser type, operating system, referring URLs, pages viewed, and the dates/times of your visits.•
- Device Information: Information about the device you use to access our Site, including hardware model, operating system and version, unique device identifiers, and mobile network information.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to track activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide and Manage Services: To process your reservations, facilitate online payments, provide tubing, RV, camping, and event services, and manage your account.
- To Improve Our Services: To understand how our users interact with our Site and services, allowing us to enhance user experience, develop new features, and optimize our offerings.
- To Personalize User Experience: To understand how our users as a group use the services and resources provided on our Site and to tailor content and offers to your interests.
- For Communication: To send you transactional emails (e.g., reservation confirmations, payment receipts), respond to your inquiries, provide customer support, and send you marketing and promotional communications (if you have opted in).
- For Security and Fraud Prevention: To protect against fraudulent transactions, unauthorized access, and other illegal activities, and to ensure the security of our Site and services.
- For Legal Compliance: To comply with applicable laws, regulations, and legal processes, including the Texas Data Privacy and Security Act (TDPSA).
3. How We Share Your Information
We may share your information with third parties in the following circumstances:
- With Service Providers: We may share your information with third-party vendors, consultants, and other service providers who perform services on our behalf, such as payment processing, website hosting, data analysis, email delivery, and marketing assistance. These service providers are obligated to protect your information and use it only for the purposes for which it was disclosed.
- For Payment Processing: Your payment information is shared directly with our secure third-party payment processors (e.g., Stripe, PayPal) to complete transactions. We do not store sensitive payment card information on our servers.
- For Legal Reasons: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to (i) comply with a legal obligation, (ii) protect and defend our rights or property, (iii) prevent or investigate possible wrongdoing in connection with the Service, (iv) protect the personal safety of users of the Service or the public, or (v) protect against legal liability.
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
- With Your Consent: We may disclose your personal information for any other purpose with your explicit consent.
4. Your Data Protection Rights (Texas Data Privacy and Security Act - TDPSA)
As a resident of Texas, the Texas Data Privacy and Security Act (TDPSA) grants you certain rights regarding your personal data. These rights include:
- Right to Access: You have the right to confirm whether a controller is processing your personal data and to access that personal data.
- Right to Correction: You have the right to correct inaccuracies in your personal data, taking into account the nature of the personal data and the purposes of the processing of the personal data.
- Right to Deletion: You have the right to delete personal data provided by or obtained about you.
- Right to Opt-Out: You have the right to opt out of the processing of your personal data for purposes of (i) targeted advertising, (ii) the sale of personal data, or (iii) profiling in furtherance of a decision that produces legal or similarly significant effects concerning you.
To exercise any of these rights, please contact us using the contact information provided below. We will respond to your request in accordance with applicable law.
5. Data Security
We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
6. Third-Party Websites
Our Site may contain links to third-party websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
7. Children's Privacy
Our services are not intended for individuals under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.
8. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
9. Contact Us
ZTX Ranch
1980 Scull Rd, San Marcos, TX 78666
info@ztxranch.com
Website: ztxranch.com